The Impact of Gender and Age on Attitudes toward Technology in Investment Decision-Making

Authors

  • Hetal Prajapati Unitedworld Institute of Management, Karnavati University, Gandhinagar, India
  • Divesh Ramrakhya Unitedworld Institute of Management, Karnavati University, Gandhinagar, India
  • Jenik Baghadiya Unitedworld Institute of Management, Karnavati University, Gandhinagar, India
  • Rahul Chauhan Unitedworld Institute of Management, Karnavati University, Gandhinagar, India
  • Andino Maseleno Department of Information Systems, Institut Bakti Nusantara, Lampung, Indonesia
  • R Rizal Isnanto Department of Computer Engineering, Diponegoro University, Semarang, Indonesia

DOI:

https://doi.org/10.38035/sijdb.v1i4.102

Keywords:

investment technology, demographic factors, financial literacy, gender differences

Abstract

This research examines the influence of demographic factors—specifically gender and age - on perceptions of technology in the investment process. Using ANOVA analysis, significant differences were identified in how various demographic groups engage with investment technology, with younger respondents displaying higher familiarity and usage rates. Gender differences also revealed varying attitudes toward technology’s impact on investment decisions. The findings underscore the necessity for tailored financial products and educational resources that cater to diverse investor profiles. This study provides a foundation for future research exploring additional demographic variables, the effects of global events on investment behaviors, and the intersection of technology with socially responsible investing. Ultimately, the insights gained aim to promote inclusivity and enhance financial literacy among diverse investor populations.

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Published

2024-06-28

How to Cite

Prajapati, H., Ramrakhya, D., Baghadiya, J., Chauhan, R., Maseleno, A., & Rizal Isnanto, R. (2024). The Impact of Gender and Age on Attitudes toward Technology in Investment Decision-Making. Siber International Journal of Digital Business (SIJDB), 1(4), 84–92. https://doi.org/10.38035/sijdb.v1i4.102

Issue

Vol. 1 No. 4 (2024): (SIJDB) Siber International Journal of Digital Business (April - June 2024)

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Copyright (c) 2024 Hetal Prajapati, Divesh Ramrakhya, Jenik Baghadiya, Rahul Chauhan, Andino Maseleno, R Rizal Isnanto

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